FROM THE GROUND UP
introducing
a photography course for beginners
Create art people love and want to brag about
Operate your business without running yourself into the ground
Book dream clients and turn them into loyal friends who keep coming back
Build a concrete plan for your business
Experience the freedom of being your own boss
Turn your love for photography into actual income
DESIGNED FOR CREATIVES THAT WANT TO TURN THEIR PASSION FOR PHOTOGRAPHY INTO A BUSINESS
This Course is for YOU if you’re ready to:
-Kayla
"Karen helped me numerous times. I had horrible self doubt and imposter syndrome. Karen went through my camera so detailed with me. I had never felt so confident with my settings as I did after talking with her. I’m a Sony user and I had a serious upgrade that was a bit overwhelming but she was so patient and amazing in explaining everything.."
Photoshop
+ Create animated images through GIF
+ Make subjects slimmer, remove double chins, imperfections, and unwanted objects
+ Enhance your photos with overlays: sparkler send offs, stars, sunset skies, etc.
+ Change a subjects facial expression or remove unwanted objects from a photo
LESSON SEVEN
Lightroom
+ Edit on the go with an iPad
+ Find your style and stay consistent
+ Use my go-to Lightroom brushes
+ Create an easy, quick editing workflow so you can stop spending days editing the same gallery
+ Utilize masks, brushes, overlays to enhance a photo
LESSON SIX
The Session
+ Know how to prep for a successful session
+ Capture real emotions and never have an awkward "brain fart" moment with a client again
+ Learn how to navigate tough lighting scenarios
+ Never get behind on edits again with my after session workflow that will save you hours
LESSON FIVE
Client Experience
+ Create a stress-free, effective client workflow and automate it to add more time to your life
+ Get raving reviews and loyal clients
+ Learn about your clients and provide them with all the answers to their questions before they ask them
+ Get all the must-have software to keep your experience with clients professional and easy
Branding + Website
+ Identify your target market and how to speak to them
+ Find your brand voice
+ Stand out and be recognizable
+ Setup your website for success- DIY version
+ Know how and when to outsource
LESSON EIGHT
LESSON FOUR
Marketing:
+ Learn the key to social media
+ Use Pinterest + blogging to your showcase your knowledge
+ Set up successful ads to get your brand in front of more eyes
+ Get on Google
+ Create your personalized marketing plan and how to manage your time to actually do it
LESSON THREE
Legal + Finances
+ Setup your business legally (step-by-step)
+ Protect yourself and your business by knowing what clauses are important to have in a contract
+ Put more money in your pocket and actually profit from your business from day one
+ Know exactly how to price your sessions and weddings
LESSON TWO
Camera Basics
+ Know what it takes to take a good photo
+ Learn new ways to add art to an image
+ Know what equipment is worth it before spending the money
LESSON ONE
THE EDUCATION
- Zoi
"When working with Karen on ways to improve my photography she was more than willing to go into great detail of any questions that I had. I was able to understand my camera better, along with learning more about editing. She has given men much more confidence in my photography skills and is always there when I have a quick question."
In 2016, I realized just how tired I was of giving all of my time, sanity, and happiness to someone else. If we are being completely transparent here, I didn’t love what I was doing. It didn’t set my soul on fire – not the way my passion for photography did. The worst part? My kids seemed to be growing up with out me.
So, I made a decision.
I left my 9-5 and pursued my dreams of being an Arizona and Utah-based Elopement photographer.
Now, I do what I have always loved, and I am able to breathe and create. I am able to not only support, but I am able to experience all of my families precious moments. I don’t have to miss a thing.
I am in complete control of my OWN success, and it feels amazing.
photography empowered me to take my life back
WHAT STARTED AS A HOBBY, TURNED INTO A BUSINESS
- Victoria
"I had the most amazing one-on-one mentor session with Karen because I was stuck in a rut. I've been doing photography for a few years, but I was really struggling getting clients and having clients return. Karen helped me make a plan and now I'm finally getting clients and even had some return this year! She doesn't hold back with what she knows and I love how positive she is."
If you turn in all the homework for feedback, you'll be able to schedule a one-on-one coaching call with me to anazlye your business and create a custom business plan for success.
Build your Business From the Ground Up
Your Custom Business Plan to
I do!
DO YOU OFFER 1:1 MENTORSHIPS?
I totally get it- it may feel redundant learning things you already know, but sometimes another perspective is just what you need to advance your knowledge even more! Even I still learn new things from topics I thought I already knew,. If you think you could benefit from working with me one-on-one and building a custom business plan together based on these topics, I still think this investment will be great for you!
What IF I ALREADY KNOW SOME OF THE LESSONS?
This one-on-one program will not reopen again. The lesson recordings may be available for sale in the future, but the live teachings of them will not be available again.
WILL ENROLLMENT OPEN AGAIN IN THE FUTURE?
Any photographer that wants to start a photography business! I have a background in families, couples, seniors, children, weddings, and elopements, so any of those will for sure benefit from this coaching program.
WHAT KIND OF PHOTOGRAPHER IS THIS BEST FOR?
You don't need prior knowledge at all! In fact, you would probably benefit most from this program because it gives you all the tools you need to build your photography business 'from the ground up.'
DO I NEED ANY PRIOR KNOWLEDGE?
Frequently Asked Questions
GIVE YOURSELF PERMISSION TO TURN YOUR PASSION INTO A CAREER
You're on the list
Once I set up my travel plans for new states, you'll be instantly notified where I'm planning to go and get a discounted rate if you book while I'm there!
